Nike, Off-White Air Jordan 1 NRG White (3 pairs)

"One of the rarest and most beautiful models of the Nike x Off-White collaboration - a timeless work of art released only in Europe in 2018." - Constantin Philippi, Sneaker Expert

Why invest in the Nike Off-White Air Jordan 1 NRG White?
The "Nike Off-White Air Jordan 1 NRG White" are a collaboration between Nike and Off-White, a high-end fashion brand founded by Virgil Abloh.
After Nike and Off-White began their legendary collaboration with the "The Ten" collection in 2017, many other models followed in various color combinations. One of the most popular is this interpretation of the Air Jordan 1, which perfectly follows the Chicago colorway version. This time, however, the release was even more limited. The shoes were not released in the European market until 2018, in very limited quantities.

Beginnings
The sneaker is designed by the late Virgil Abloh, founder of Off-White and artistic director of Louis Vuitton's men's clothing line at the time.
Abloh is known for his innovative approach that challenges the traditional design of sneakers, resonating with a new generation of consumers and bridging the gap between urban fashion and luxury fashion. In that release, he deconstructed 10 Nike sneaker models, quite literally. His practical creative process includes the use of Sharpies, zip ties, and X-Acto knives. He described the final result to Nike News saying, ""What we're talking about here is bigger than sneakers, it's bigger than the design culture. It's nothing short of state-of-the-art design. These 10 shoes have broken barriers in performance and style.

Design Details
A particularly iconic moment of this collaboration was the reinterpretation of the legendary Nike Air Jordan 1. This sneaker, which debuted as a basketball shoe and then became a symbol of sneaker culture, received a fresh and avant-garde touch.
The Nike Off-White Air Jordan 1 NRG White sneakers reimagined the classic silhouette of the Air Jordan 1 with a deconstructed aesthetic, bold Helvetica text on the sides, and an iconic zip tie. The avant-garde design of these sneakers represents a fusion of athletic heritage and high-fashion aesthetics. However, the collaboration not only included the Air Jordan 1 but also nine other classic Nike silhouettes, including Nike Air Max 90, Nike Blazer, Nike Presto, and Nike Air VaporMax, all of which were reworked and reinterpreted similarly.

Secondary Market
The Air Jordan 1 x Off-White were also characterized by their limited availability and high demand. The release of the shoes sparked hysteria, and fans were willing to pay large sums of money to get a pair. The sneakers have been very popular in the resale market.
When they were released in 2018, a pair of Nike Off-White Air Jordan 1 NRG White cost €179. If you were one of the lucky ones back then and managed to get a pair, you could expect immediate offers of up to €2,000. But this didn't stop there. Prices in the secondary market have just skyrocketed.