Hermès, Birkin, 25 cm, 2024 (unworn)
Main reasons to invest
Return Potential📈: An investment of 500 EUR is projected to be worth approximately 725 EUR in 4 years.
Cost-to-Return Ratio⚖️: With just 2.8% annual total costs (including exit fees), your net profit could be an impressive 9.7% per year.
Trend Color 💛: Yellow shades are rarely seen at Hermes, but after the COVID-19 pandemic, consumer trends shifted towards cheerful and vibrant colors like yellow, making this bag a sought-after collector's item.
Description
Why Invest in a Birkin Bag?
The Origin Story of the Birkin Bag
The design idea for the Birkin Bag emerged during a flight in 1983. Louis Dumas, the former head of the family-run company Hermès, met British actress Jane Birkin during his trip. She was using a straw bag as a handbag. When asked why she used a straw bag, the actress replied that conventional handbags were simply too small. Louis Dumas immediately began sketching a trapezoid-shaped bag.
Investing in the Exclusive World of Hermès
An Hermès bag is not just available around the corner. The manufacturer decides who is allowed to purchase one of these coveted handbags. Production is deliberately limited. Similar to a Rolex watch, buyers must endure waiting times of several years. To bypass these waiting times, customers often turn to the secondary market. Even bags with signs of wear after several years still fetch prices over €10,000. This underscores the immense scarcity and high demand.
A Luxurious Investment Surpassing Traditional Assets
The online portal "Welt" compared the price performance of Birkin Bags with that of US stocks and gold, yielding a surprising result. These luxury handbags outperform traditional investments in terms of returns. The annual value increase of Birkin Bags is 5% higher than that of stocks.
The Early History of the Birkin Bag
It's hard to believe, but the initial public reaction to the Birkin Bag was lukewarm. In the 80s, Chanel bags dominated the market, and the Jane Birkin bag did little to change that. The legendary quality of Hermès and the charming origin story did not make an impact. It wasn't until the 1990s that the bag inspired by It-Girl Jane Birkin became the It-Bag.
Why Invest in the Hermès Birkin Jaune Poussin?
Sought-After Size and Trendy Color
The 25 cm size of the Birkin Bag is highly sought after and ranks second in average auction value, surpassing the 28 cm and 30 cm sizes. Additionally, the rare Jaune Poussi color, which gained popularity for its cheerful and vibrant hue post-COVID-19, makes this bag an even more sought-after collector's item.
New and Unworn
This bag is new, unworn, and the box is available in pristine condition.
For the sale, the following two options are being considered:
- Private Sale: The bag will be offered directly to private collectors of Hermès bags.
- Auction: The bag will be offered as a single lot at a handbag auction. This option will be considered if the price has reached a point where the minimum bid is at least equivalent to the market value and the demand for handbags in this size and color is high.
Expert
Procura London aims to procure luxury goods, investment pieces and heirloom treasures for discerning clients and businesses alike. Using their knowledge, experience and concierge services, Procura London aims to inspire clients and advise on their next best investment piece in order to curate and expand their private collections.
