For centuries art was collected for its cultural, emotional, intellectual, political and economic value. 
 
Nowadays, collectors and investors turn to art for the benefits it offers such as asset protection, wealth preservation, portfolio diversification, low correlation with financial markets, profitability and other hedging possibilities in addition to its emotional and aesthetic qualities.

According to the Wealth Report 2023 of Knight Frank, the asset category art increased by 29% in 2022 and 91% over the last 10 years.

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Key factors for art as an investment:

Market Size 
The total market value of sales was estimated around $65 billion in 2021.&nbsp;

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Market Growth 
The $1,7 trillion global marketplace for art and collectibles will reach a forecasted $2,1 trillion by 2023.

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Trends 
Many auction houses and galleries shifted online. This has brought younger buyers to the market. Investors in general have increased their interest in art. As a result, the contemporary art market is setting a new trend for the future of art as an investment.

Name

Artist

Publication year

Size

Number of editions

Editionnumber

Print-Style

Signature

Material

Splint Invest Platform Fee 
Compensation for the tokenization of the assets, the maintenance as well as the further development of the application and the costs related to the research and maintenance of the expert network. 
 
External maintenance costs 
We are committed to providing the highest standards of storage, maintenance and insurance of your equipment on your behalf. The associated costs will be shared between the splint holders and included as an ongoing cost in relation to each asset. So if you own 1% of a bottle of an art piece, your splint account will be charged 1% of the associated costs. Further details and breakdowns are listed in the factsheet for each investment. 
 
Exit fee 
When you sell an investment, you will be charged a flat fee of 2% of the transaction volume. This includes our expenses for sales on the secondary market, our costs for maintaining this market and our organisation of an asset sale at the end of the contract.

Keith Haring gained prominence in the art scene of 1980s New York, particularly within the East Village. Alongside artists like Jean-Michel Basquiat, Kenny Scharf, and Jenny Holzer, he became a prominent figure. Haring effectively bridged the gap between the art world and the street culture by initially creating graffiti on city subways and sidewalks before transitioning to a studio practice. He fused the widespread appeal of cartoons with the raw energy seen in Art Brut artists like Jean DuBuffet. This unique combination led to a distinct pop-graffiti aesthetic characterized by vibrant, boldly outlined figures against solid or patterned backgrounds. 
 
Haring tackled significant themes in his work, including exploitation, subjugation, drug abuse, and the looming threat of nuclear holocaust. With great boldness, he actively addressed social issues, particularly after being diagnosed with AIDS in 1987. Today, Haring's artwork commands high prices, often reaching seven figures at auctions. His work has been featured in solo exhibitions at prestigious institutions such as the Brooklyn Museum, the San Francisco Museum of Modern Art, and the Albertina Museum in Vienna, among others. 
 
Pop Shop I, the first piece in Haring's iconic Pop Shop series, exemplifies his creative genius in both form and subject matter. With his signature dancing figures, energetic lines, and an underlying sense of community and pride, the artwork represents the culmination of Haring's artistic practice, driven by his belief in art's accessibility to all. 
 
Created in 1987, a year after Haring opened his first Pop Shop in downtown Manhattan, Pop Shop I aimed to appeal to both children and collectors. The Pop Shops served as spaces where Haring could sell his art for as little as 50 cents, offering items such as t-shirts, badges, and magnets featuring his now widely recognized designs. 
 
What is an artist's print?

An artist's print, also known as an artist's proof or an AP, is a limited edition print of an artwork created by the artist themselves. It is typically produced using various printmaking techniques such as lithography, etching, screen printing, or woodcut. Artist's prints are considered original works of art and are often signed and numbered by the artist. 
 
The purpose of creating artist's prints is to make the artwork more accessible to a larger audience, as they are usually produced in limited quantities. The edition size is determined by the artist, and each print within the edition is considered to be of equal quality and value. Artist's prints may differ from regular reproductions or posters because they are produced under the direct supervision and involvement of the artist, ensuring a higher level of authenticity and artistic integrity. 
 
Return and cost calculation

<ul>
	<li>Total value €60,550</li>
	<li>Expected value after 4 years (balanced) €105,698</li>
</ul>

<ul>
	<li>Total fees €6,014</li>
	<li>Fees 9.9%</li>
</ul>

<ul>
	<li>Annual fees 2.5%</li>
	<li>Annual return 12.6%</li>
</ul>

The price of €64,450 includes the Splint Invest platform fee and external maintenance costs of €3,900. €60,550 can be allocated to the painting. 
Platform Fee Splint Invest: Compensation for the tokenization of the assets, the maintenance as well as the further development of the application and the costs related to the research and maintenance of the expert network. 
External maintenance costs: Shipping, handling, 4 years storage, and insurance.

Variable Costs

Hedley's, 3 St Leonard's Road, North Acton, London NW10 6SX

30706, Keith Haring, Pop Shop I, Plate I 1987

As an investment opportunity, art has consistently outperformed other asset classes such as the S&amp;P 500 and FTSE 100 over the past 20 years. 
 
Over the past 5 years, the works of Keith Haring have achieved an average annual appreciation of nearly 20%.

Return

As an investment opportunity, art has consistently outperformed other asset classes, such as the S&amp;P 500 and FTSE 100, over the past 20 years. 
 
Art’s lack of liquidity functions favorably for assets with value stability and low correlation with the stock market.

Stability

Released in: June&nbsp;2023 
 
The value of over 80% of Keith Haring's prints has more than doubled over the past 5 years.

Three reasons to invest:

<ul>
	<li>Over the past 5 years, the works of Keith Haring have achieved an average annual appreciation of nearly 20%.</li>
	<li>This is a signed artist's print, which is limited to only 30 copies.</li>
	<li>This investment has a yearly potential of +12.6% over 4 years and is associated with approximately 2.5% annual costs.</li>
</ul>

Keith Haring, Pop Shop I, Plate I, 1987

Keith Haring gained great prominence in the New York art scene of the 1980s, particularly in the East Village. Alongside artists like Jean-Michel Basquiat, Kenny Scharf, and Jenny Holzer, he became a prominent figure. 
 
Our print is considered blue-chip art, which offers high returns with lower risk and contributes to long-term capital preservation.

Track Record

The art investment advisors of Maddox bring together years of specialist knowledge and practical experience with objective market analysis to offer their clients quality advice and consistent returns. 
&nbsp;

The art investment advisors of Maddox bring together years of specialist knowledge and practical experience with objective market analysis to offer their clients quality advice and consistent returns. 
 
Maddox is known for their sincere enthusiasm, critical thinking, innovative insights and global savoir-faire. A dedicated art advisor will start by understanding the particular goals, interests and passions, which will direct the individual investment path. 
 
The advisor will also account for the investments time frames, acquisition objectives, risk tolerance and personal preferences. Whether one is looking to acquire a Banksy or a Basquiat, a Haring or a Warhol, the team will make sure one finds the right artwork. 
 
From sourcing to selling, the advisor will always provide up-to-date and detailed market analysis and professional guidance throughout the process. Maddox will help to build an art portfolio, manage a collection, value it, decide on a holding period and exit strategy, and finally, make sure to get the most out of the investment.

Maddox Advisory

This is an investment opportunity where we have recalculated the expected performance given by the external expert (Maddox Advisoy) and have thus verified that a positive return can be expected after deduction of all costs for storage and insurance.

Furthermore, we have verified the existence, the professional storage and the insurance of the artwork.

Keith Haring, Pop Shop I, Plate I, 1987

Asset's Life Cycle Details

Storage location

Asset ID

Token terms

Expert

Category

Status

Total number of Splints

Date of issuance (launch)

Issue price per Splint

Investment horizon in years

Time period for the divestment

Documents

Aurelio

Do you have questions?