Active
Larry Bird 2004 Exquisite Titleists Jersey Auto 2of3 PSA 9 + 10 Auto
Asset value
81.750 €
Issue price per Splint
50 €
Total number of Splints
1.635
Investment horizon in years
3 to 5
Return-to-Risk Assessment
8/10
Since launch May ‘25
+0.0%
Main reasons to invest
Return Potential📈: An investment of 500 EUR could reach an estimated value of 1,599 EUR in 5 years.
Cost-to-Return Ratio⚖️: With just 3.2% annual total costs (including exit fees), your net profit could be 26.2% per year.
Championship in Cardboard 🥇 : This isn’t just a card—it’s a celebration of Bird’s three titles, sealed in foil and stitched in history. With only three ever made, this Exquisite masterpiece captures a dynasty in one grail. It’s as close as cardboard gets to a championship ring.
Description
Investment Thesis 📝
1. Singular One-Off Exquisite Titleists Grail with GOAT Legacy at Fair Market Entry
This 2004 Exquisite Titleists Larry Bird auto relic is acquired at €75k (platform-adjusted €81.75k) — aligned with a rational fair value of €76k based on historic comp multipliers and recent Rodman sales. This is one of only three cards ever made in this configuration, numbered to match Bird’s championship count, with a perfect Beckett 10 auto.
Key value drivers include:
- Only “Exquisite Titleists” release ever — a one-time sub-series commemorating NBA champions.
- Serial number matches Bird’s 3 NBA rings, reinforcing narrative scarcity.
- Exquisite branding is considered a blue-chip tier in hobby history, and this is Bird’s rarest high-end auto in that era.
- PSA 7 graded under current strict standard is a nice grade, with perfect 10 auto.
Relevant comparables include:
- Dennis Rodman Exquisite Titleists /5 BGS 8.5 → Sold at $21.6k in 2023 low → now trades at $53k (2.45x increase)
- Kobe Bryant Exquisite Titleists /3 BGS 9 → $900k (Feb 2021)
- Michael Jordan Exquisite Titleists /6 BGS 8 → $324k (Aug 2023)
- LeBron James Exquisite Titleists /3 BGS 8 → $150k (Aug 2023)
1. Singular One-Off Exquisite Titleists Grail with GOAT Legacy at Fair Market Entry
This 2004 Exquisite Titleists Larry Bird auto relic is acquired at €75k (platform-adjusted €81.75k) — aligned with a rational fair value of €76k based on historic comp multipliers and recent Rodman sales. This is one of only three cards ever made in this configuration, numbered to match Bird’s championship count, with a perfect Beckett 10 auto.
Key value drivers include:
- Only “Exquisite Titleists” release ever — a one-time sub-series commemorating NBA champions.
- Serial number matches Bird’s 3 NBA rings, reinforcing narrative scarcity.
- Exquisite branding is considered a blue-chip tier in hobby history, and this is Bird’s rarest high-end auto in that era.
- PSA 7 graded under current strict standard is a nice grade, with perfect 10 auto.
Relevant comparables include:
- Dennis Rodman Exquisite Titleists /5 BGS 8.5 → Sold at $21.6k in 2023 low → now trades at $53k (2.45x increase)
- Kobe Bryant Exquisite Titleists /3 BGS 9 → $900k (Feb 2021)
- Michael Jordan Exquisite Titleists /6 BGS 8 → $324k (Aug 2023)
- LeBron James Exquisite Titleists /3 BGS 8 → $150k (Aug 2023)
2. Larry Bird’s Enduring Icon Status with Near-Term Catalysts
Larry Bird is one of the NBA’s most iconic legends — a 3x Champion, 3x MVP, often cited in media comparisons with modern stars like Luka Dončić and Jayson Tatum.
Key cultural and near-term relevance factors:
- Tatum is likely to win the Larry Bird Trophy (Eastern Conference Finals MVP), directly linking Bird’s legacy to present-day headlines.
- Bird remains deeply embedded in pop culture — featured in Space Jam, referenced in 26 films, and famously the namesake of Twitter’s “Larry the Bird” logo.
As the NBA celebrates its historic figures, Bird’s memorabilia continues to hold cultural gravity and long-term collector demand.
Larry Bird is one of the NBA’s most iconic legends — a 3x Champion, 3x MVP, often cited in media comparisons with modern stars like Luka Dončić and Jayson Tatum.
Key cultural and near-term relevance factors:
- Tatum is likely to win the Larry Bird Trophy (Eastern Conference Finals MVP), directly linking Bird’s legacy to present-day headlines.
- Bird remains deeply embedded in pop culture — featured in Space Jam, referenced in 26 films, and famously the namesake of Twitter’s “Larry the Bird” logo.
As the NBA celebrates its historic figures, Bird’s memorabilia continues to hold cultural gravity and long-term collector demand.
3. Valuation: High Upside Potential with Limited Downside
Using comparable sales from the Exquisite Titleists Rodman card, we estimate a benchmark-adjusted present value of €74.3k for this Larry Bird Exquisite card — based on a 2.45x price multiple observed in the Rodman card between June 2023 (€20.2k) and March 2025 (€49.2k). The Bird card’s acquisition at €75k (platform-adjusted €81.75k) is therefore in line with market-corrected fair value.
Expected 5-Year Outcomes:
- Balanced Scenario: €266.7k → CAGR: 26.2%
- Ambitious Scenario: €422.0k → CAGR: 38.3%
In terms of risk, a 5% Value at Risk (VaR) model indicates a downside floor of €61.7k with 95% confidence over a 5-year horizon — limiting downside exposure while preserving long-term optionality.
Net of fee return of 26.2% offers an asymmetric upside with a defensible capital floor, making it a compelling mid-term alternative asset play in the high-end basketball segment.
Using comparable sales from the Exquisite Titleists Rodman card, we estimate a benchmark-adjusted present value of €74.3k for this Larry Bird Exquisite card — based on a 2.45x price multiple observed in the Rodman card between June 2023 (€20.2k) and March 2025 (€49.2k). The Bird card’s acquisition at €75k (platform-adjusted €81.75k) is therefore in line with market-corrected fair value.
Expected 5-Year Outcomes:
- Balanced Scenario: €266.7k → CAGR: 26.2%
- Ambitious Scenario: €422.0k → CAGR: 38.3%
In terms of risk, a 5% Value at Risk (VaR) model indicates a downside floor of €61.7k with 95% confidence over a 5-year horizon — limiting downside exposure while preserving long-term optionality.
Net of fee return of 26.2% offers an asymmetric upside with a defensible capital floor, making it a compelling mid-term alternative asset play in the high-end basketball segment.
Why Invest in This Category? 🎨
Sports cards are an asset class that has enjoyed one of the highest multipliers in growth over the last 5 to 15 years among alternative investment vehicles. Sports cards have strong fundamentals in bringing high-valued licenses, age-tested brands, universal passion for sports, and transcendent talents together in innovative concepts.
Sports cards are an asset class that has enjoyed one of the highest multipliers in growth over the last 5 to 15 years among alternative investment vehicles. Sports cards have strong fundamentals in bringing high-valued licenses, age-tested brands, universal passion for sports, and transcendent talents together in innovative concepts.
Why Invest in This Asset? 💎
This 2004 Exquisite Titleists Larry Bird Jersey Auto is widely considered his greatest solo card ever printed—tied only with the mythical 1/1 2003 Ultimate Logo Auto, which has never surfaced publicly. This card’s prestige is unmatched thanks to its inclusion in the Exquisite Titleists line, the most exclusive release from Upper Deck’s groundbreaking Exquisite Collection. Each card in the series was limited to the player’s championship count—in Bird’s case, only three copies exist.
Bird’s legendary status—3x NBA Champion, 3x MVP, 12x All-Star, Coach of the Year, Executive of the Year—has solidified his place in basketball history, and this card represents a one-of-a-kind embodiment of that legacy. Its design features a game-used jersey patch set in the shape of the NBA championship trophy, bordered by reflective holofoil and topped with a perfect PSA 10 auto. Graded PSA 7, this card offers excellent condition considering the sensitivity of Exquisite stock.
In 2023, a Rodman card from the same Titleists set sold for $21.6k, then re-sold for $53.1k—a 2.46x increase in just two years. Bird’s Titleists sold for $31.2k in the same year, and given Bird’s far superior legacy and lack of alternative Exquisite cards, the current valuation of €76,000 reflects both growth potential and collector underexposure. Based on Rodman comps, its CAGR potential exceeds 56%, with a realistic growth trajectory of 40% p.a. There are few cards in the entire hobby this rare, this meaningful, and this respected.
This 2004 Exquisite Titleists Larry Bird Jersey Auto is widely considered his greatest solo card ever printed—tied only with the mythical 1/1 2003 Ultimate Logo Auto, which has never surfaced publicly. This card’s prestige is unmatched thanks to its inclusion in the Exquisite Titleists line, the most exclusive release from Upper Deck’s groundbreaking Exquisite Collection. Each card in the series was limited to the player’s championship count—in Bird’s case, only three copies exist.
Bird’s legendary status—3x NBA Champion, 3x MVP, 12x All-Star, Coach of the Year, Executive of the Year—has solidified his place in basketball history, and this card represents a one-of-a-kind embodiment of that legacy. Its design features a game-used jersey patch set in the shape of the NBA championship trophy, bordered by reflective holofoil and topped with a perfect PSA 10 auto. Graded PSA 7, this card offers excellent condition considering the sensitivity of Exquisite stock.
In 2023, a Rodman card from the same Titleists set sold for $21.6k, then re-sold for $53.1k—a 2.46x increase in just two years. Bird’s Titleists sold for $31.2k in the same year, and given Bird’s far superior legacy and lack of alternative Exquisite cards, the current valuation of €76,000 reflects both growth potential and collector underexposure. Based on Rodman comps, its CAGR potential exceeds 56%, with a realistic growth trajectory of 40% p.a. There are few cards in the entire hobby this rare, this meaningful, and this respected.
Context in Time ⏳
In 2025, with renewed attention on NBA legends and a resurging interest in ultra-rare 2000s-era memorabilia, Bird’s Titleists card stands at the center of two powerful currents: generational nostalgia and a booming elite card market. This PSA-certified time capsule won’t resurface easily.
In 2025, with renewed attention on NBA legends and a resurging interest in ultra-rare 2000s-era memorabilia, Bird’s Titleists card stands at the center of two powerful currents: generational nostalgia and a booming elite card market. This PSA-certified time capsule won’t resurface easily.
Conclusion 🎯
Larry Bird’s 2004 Exquisite Titleists /3 is not just an ultra-limited card—it’s one of the most important post-2000 basketball collectibles in existence. With elite design, iconic player legacy, and PSA certification, this grail-tier piece offers both lasting pride and high-growth potential.
Larry Bird’s 2004 Exquisite Titleists /3 is not just an ultra-limited card—it’s one of the most important post-2000 basketball collectibles in existence. With elite design, iconic player legacy, and PSA certification, this grail-tier piece offers both lasting pride and high-growth potential.
Expert
K3Y Asset
K3Y Asset is a hobby platform to tell stories in the hobby of card collecting in proper contexts and often in parallel to sports history and moments, while unlocking desirable attributes from key sports cards to elevate them into long term desirable assets.
Additional details
Asset ID
77730d98-52e9-4dd8-98dd-9a94502158db
Publisher
Upper Deck
Card name
Larry Bird 2004 Exquisite Titleists Jersey Auto
Publication year
2004
Player and team
Larry Bird, Boston Celtics
Edition number (i.e. 5 of 50)
Limited to only 3 copies, the count of championships under Bird
Material
Cardboard, game used jersey swatch, ink.
Condition
Limited to only 3 copies, the count of championships under Bird
