Gregory de la Haba, Locust Of Being #18 / In The Name Of…de la Haba #5 / Formula One (Easy Diptych #20), 2024-2025
Buy the entire asset
Request to purchase the entire asset instead of just fractions.
Main reasons to invest
Return potential📈: An investment of €500 could reach an estimated value of €1,144 in 4 years.
Cost-to-return ratio⚖️: After deducting 3.7% in annual total costs, your net return could reach 23% per year.
Light, tension and identity on canvas 🔆: These three paintings capture the core of Gregory de la Haba’s recent practice. “Easy Suite” channels global tension into calm, structured forms. “Locus Of Being” explores shifting inner states, and “In The Name Of” turns the artist’s own name into a visual statement. Together they offer a vivid snapshot of an important emerging voice.
Description
| Metric | Value |
|---|---|
| Investment Horizon | 2–4 Years |
| Expected CAGR (Balanced) | 23.0% p.a. after fees |
| Ambitious CAGR | 31.3% p.a. after fees |
| Entry Basis | ≈20.0% below current gallery prices |
| Sharpe Ratio | 0.80 (vs. SMI: 0.61) |
| Value at Risk (VaR) | 85.3% chance to exceed €73,650 after 4 years |
| Standard Deviation | 31.0% |
| Risk Rating | B (7.2/10 - Moderate Risk) |
- 2–4 year horizon: Aligns with recent growth in de la Haba’s primary market and upcoming exhibitions and biennials.
- 23.0% CAGR (balanced): Based on 50% probability of repeating 40.8% annual gallery growth plus a 20% discount to retail.
- 31.3% CAGR (optimistic): Reflects stronger continuation of recent demand and further institutional recognition.
- ≈20.0% entry discount: Portfolio acquired below current gallery prices, which improves upside and exit flexibility.
- Sharpe ratio 0.80: Offers attractive risk-adjusted performance compared to the 0.61 5-year SMI benchmark.
- 85.3% VaR threshold: Modelled probability of exceeding 73,650 EUR after four years, which supports capital protection.
- Standard deviation 31.0%: Volatility in line with other emerging candidates in contemporary art.
- Risk rating “B”: Medium risk level with clear catalysts from exhibitions, museum acquisitions and gallery support.
Art has long been collected for its cultural, emotional, and economic value. Works by rising contemporary artists with growing gallery support and increasing institutional visibility often show strong price momentum and expanding collector bases. Gregory de la Haba fits this profile: his large-scale paintings have gained traction across major exhibitions, museums, and international fairs, creating a clear opportunity for early investors to benefit from a career that is still accelerating.
Gregory de la Haba is an American interdisciplinary artist, writer, curator, and cultural producer.Born and raised in New York City, he seamlessly integrates fine art and street culture with a foundation in traditional artistic research. A skilled painter with a pedagogical lineage that stretches back to Jacques-Louis David, de la Haba is an exemplary practitioner of fine art whose conceptual practice resists categorization. His work explores themes of addiction, masculinity, and ‘Duende’, a heightened state of emotion, expression, and authenticity derived from pure artistic expression. Through this lens, he unlocks his true self in art and life.
His creative journey is profoundly influenced by his life in a city he describes as an enduring source of inspiration. His work exudes a remarkable energy and depth of color, drawing from the legacy of celebrated masters such as Mark Rothko, whose influence has left an indelible mark on de la Haba’s approach to composition and emotional resonance. His chosen palette is often intense, dynamic, and, at times, unflinching in its boldness, evoking feelings of hope and vitality while simultaneously prompting viewers to reflect on optimism even in the face of uncertainty and disorder.
Photography also plays a crucial role in his creative process. Drawing from his extensive archive, he integrates documentary-style photography into his canvases, using storied locations as backdrops that enrich his work with urban stories and social context. By mixing photography and painting, de la Haba creates compositions that reflect the energy and pulse of the city, merging the ephemeral nature of street life with the permanence of fine art.
Since 2008, de la Haba has produced art-related ventures through his creative platform Bodega de la Haba. Notable projects include hosting literary events with Pulitzer Prize-winning poet Franz Wright, curating a survey of significant works by the celebrated artist Judy Rifka at Pulpo Gallery in Murnau am Staffelsee in Germany, and producing and narrating Terrence Browne’s Irish art history musical “Hazel - Made In Belfast” which premiered at Carnegie Hall.
In 2009, de la Haba was the Artist-in-Residence at ‘Jack the Pelican Presents’, where he firmly cemented his notoriety with a provocative body of work.
In October 2024, de la Haba won the First Prize at the Durres International Biennale in Albania.
A cum laude graduate of Harvard University, de la Haba has written on a number of artists including Billy the Artist, Richie Culver, Marcus Jansen, Cristina BanBan, Oscar Murillo, Al Diaz, California Locos (Dave Tourjé, Chaz Bojórquez, John Van Hamersveld, Norton Wisdom and Gary Wong), Miya Ando, Andy Moses, Timothy Warren Williams, Lance De Los Reyes, Mel Bochner and many others. De la Haba's writings and artworks have been featured in many publications including The New York Times, Southampton Review, Rizzoli’s Irish America, New York Arts Magazine, and Portray.
A recent portrait article on de la Haba by Anthony Haden-Guest has just been published in L’Officiel Austria, featuring works from his “Locus of Being” series.https://lofficiel.at/art-culture/everything-is-made-of-light/
De la Haba’s work has been exhibited internationally in numerous galleries and art shows.
Selected Solo Shows:
• 2025
“Gregory de la Haba“, Pildong Gallery, Seoul, South Korea
“Gregory de la Haba“, M-Art Center (8H Exhibition Hall), Seoul, South Korea
“Hamptons Fine Art Fair“, Dorian Grey Projects, Southampton, USA
Three paintings adorned the walls of Mbassy, a trendy new restaurant in Düsseldorf, Germany
“Palimpsestos: Everything Will Be Visible, Eventually”, Geuer & Geuer Art, Düsseldorf, Germany
• 2024
“Take It Easy“, Luisa Catucci Gallery, Berlin, Germany
“The Durrës International Biennale of Contemporary Art (DIBoCA)” representing The National Pavilion of the United States of America, Durrës, Albania
“Master Painter from New York”, Gouter Gallery, Seoul, South Korea
• 2023
“Light Tensions”, Kou Gallery - Curated by Massimo Scaringella, Roma, Italy
“Amplified Dimensions”, Marina Bastianello Gallery - Curated by Massimo Scaringella, Venice, Italy
“Invitational Exhibition”, Hangaram Art Museum, Seoul, South Korea
“Portals to New York”, TwoFortyThirty, New York, USA
• 2019
“Vertical Horizons/Horizontal Waves: Totem Poems”, Meta Gallery, Monaco
Selected Group Shows:
• Upcoming 2025-2026
“Curitiba Biennal 16th Edition”, Curitiba, Brazil (Jun 14–Nov 15, 2026)
“Venice Biennale”, Venice, Italy – April to November 2026 (participation in discussion, not yet confirmed)
"Moordn Art Fair”, Luisa Catucci Gallery, Guangzhou, China (Dec 18–21, 2025)
• 2025
“1101 Museum”, privately owned art gallery inside the Hangaram Art Museum, Seoul, South Korea - Current
“Sylt Art Fair”, Geuer & Geuer Art, Sylt, Germany
"Daegu Art Fair International”, Daegu, South Korea
• 2024
“Dakar Biennale”, Dakar, Senegal
“Be Colourblind” with the Finnish artist Hannu Palosuo, Tehdassaari, Nokia, Finland
“Art on Paper New York” Art Fair, New York, USA
“Sylt Art Fair”, Geuer & Geuer Art, Sylt, Germany
“4-Person Battle”, Gouter Gallery, Seoul, South Korea
“In Bloom” Oscar Molina Gallery and Yubal Màrquez Fleites Contemporary & Fine Art, Southampton, USA
“Contro Corrente”, Fondation Léopold Sédar Senghor, Dakar, Senegal
• 2023
“The Others” Art Fair, Torino, Italy
“Larnaca Biennale: Home Away From Home”, Larnaca, Cyprus
“Simbolismi della Visione”, Rome Art Week - Curated by Luisa Catucci & Massimo Scaringella, Rome, Italy“I "Sing The Body Electric”, Jane’s Room - Curated by Raul Zamudio, New York, USA
“Inaugural Group Show”, 484 Gallery - Curated by Dalton Portella, Montauk, USA
“Summer Of Love”, Yubal Màrquez Fleites Contemporary & Fine Art, Southampton, USA
• 2022
“Art & Automobiles” First City Project Collective, Glen Cove, USA
“Rawthentic”, Brooklyn Art Haus, New York, USA
“Sylt Art Fair”, Geuer & Geuer Art, Sylt, Germany
• 2021
* “Thinking Out Loud”, Pulpo Gallery - Curated by Katerina & Nico Zeifang, Murnau Am Staffelsee, Germany
* “A Daze of Roses”, Mizuma & Kips Gallery, New York, USA
• 2020
* “Sylt Art Fair”, Geuer & Geuer Art, Sylt, Germany
* “QiPO Art Fair”, Mexico City, Mexico
One of the paintings is from the “Easy Suite” series, begun in 2024; another is part of the “Locus Of Being” series, which de la Haba launched in 2025; and the third comes from his most recent series, “In The Name Of”.
In the “Easy Suite” series, de la Haba transforms rising global tension into a visual language of “tension locks,” symbols of unity and compositional balance. Inspired by legendary graffiti writer Easy, the series reframes the word “easy” as a mantra for calm, kindness, and grounding in chaotic times. These works ultimately invite viewers to “take it easy” — both visually and spiritually.
In the “Locus Of Being” series, de la Haba pushes his visual language into a richer, more complex realm, using quantum-inspired forms that seem to shift, reform, and pulse with latent energy. These works immerse viewers in a liminal space—part memory, part cosmic echo—where meaning unfolds in multiple layers. The result is a dynamic, ever-evolving experience in which the spectator becomes part of the work’s unfolding reality.
The “In The Name Of” series positions de la Haba’s own name as an artistic statement, turning identity into both subject and medium at a time when personal narrative drives cultural value. Echoing the conceptual impact of artists like On Kawara—whose date paintings create a continuum of historical resonance—the repeated use of “DE LA HABA” becomes a symbol of legacy, authorship, and authority. The series invites viewers to see the name itself as a site of meaning—where art begins and where it ultimately leads.
This Gregory de la Haba trio combines strong recent price growth, a 20% gallery discount and rising institutional recognition. Investors gain exposure to three flagship pieces at once, with clear medium-term return potential and controlled risk. It is a focused way to back an emerging contemporary artist at a formative stage.
Expert
M&A Arts represents the leading edge in art and finance, spearheaded by Asher Edelman, the renowned investor and art collector. With an unparalleled experience and extensive relationships in the art world, M&A Arts offers deep knowledge and expertise in the financial aspects of the art market.
