The Connor Brothers, Old Behaviour, 2023
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Main reasons to invest
Return Potential: An investment of €500 could reach an estimated value of €1,247 in 5 years.
Cost-to-Return Ratio: With just 3.2% annual total costs, your net profit could be 20.1% per year.
Proven Momentum: Strong 22% past performance with 3% price buffer and 20% expected return backed by established auction liquidity.
Description
- 20.1% Net ROI p.a. (Balanced): 88% probability of achieving the CAGR from 08/2023 - 08/2026 of 22% based on the gallery price increases for this works from this artist.
- 22.7% Net ROI p.a. (Ambitious): 100% probability of achieving the CAGR from 08/2023 - 08/2026 of 22% based on the gallery price increases for this works from this artist.
Investing in art combines cultural relevance, scarcity, and long-term value appreciation into a resilient alternative asset class. The global art market reached over USD 65 billion in annual sales, supported by a deep base of collectors, institutions, and museums. Historically, blue-chip and well-curated contemporary art segments have delivered ~8–10% long-term annual returns, with select emerging artists outperforming during career inflection points. Art benefits from low correlation to traditional markets, tangible ownership, and finite supply—particularly for unique works. Strong gallery representation, exhibition history, and documented provenance further enhance liquidity, price transparency, and downside protection for investors.
The Connor Brothers have built one of the most recognisable visual languages in ultra-contemporary art, blending vintage imagery with sharp, ironic text that explores identity, truth, and media influence. With 72 verified exhibitions over 12 years, including solo shows and appearances alongside Banksy, Damien Hirst, and Tracey Emin, the duo has established a strong international profile and a loyal collector base across the UK, US, and Germany.
What strengthens the investment case is the depth of the secondary market. The Connor Brothers have generated over USD 2.0 million in cumulative auction sales through Sotheby's, Christie's, and Phillips, with a current auction record of approximately USD 62,000. This level of liquidity is rare among ultra-contemporary artists and provides meaningful price transparency and exit optionality.
Institutional validation further supports long-term value. Their work is held in collections including the Victoria and Albert Museum, The Penguin Collection, and the Niarchos Collection, reinforcing cultural relevance beyond commercial demand. Representation by Maddox Gallery ensures continued primary-market visibility and international distribution.
For investors, this piece offers exposure to an artist duo with proven market traction, institutional recognition, and a track record of consistent price appreciation, all accessed at a favourable entry point relative to current market pricing.
Expert
The art investment advisors of Maddox bring together years of specialist knowledge and practical experience with objective market analysis to offer their clients quality advice and consistent returns.
