Ferrari, 308 GTS, 1983

Why the Ferrari 308 GTS?

Hagerty aptly describes the Ferrari 308 as "a scarlet-red (and it was always scarlet ‘rosso’ red) heaven-sent masterpiece that was lusted after in its time and became even more desirable after appearing as the car of choice for Magnum P.I., the Hawaiian-shirt-wearing private investigator played by Tom Selleck." This cultural association has significantly enhanced its allure and collectability, cementing the 308 as a truly iconic Ferrari. The design of the Ferrari 308 is the work of Pininfarina’s Leonardo Fioravanti, the brilliant mind behind the original 206/246. Fioravanti’s eye for aesthetics and aerodynamics resulted in a car that is often hailed as one of the most beautiful Ferraris ever made. Every curve and line of the 308 exudes elegance and performance, making it a timeless piece of automotive art. Built by Scaglietti, the craftsmanship of the 308 is evident in every detail, from its sleek bodywork to its luxurious interior. A true driver’s car, the Ferrari 308’s handling was meticulously refined by none other than the legendary Formula 1 champion, Niki Lauda. Lauda’s expertise in fine-tuning the car’s dynamics ensures that the 308 offers an unparalleled driving experience. The precise and responsive handling, coupled with the power of the V8 engine, delivers a thrilling and engaging drive that keeps the driver connected to the road.

Design
The interior of the 308 is designed with the driver in mind. The iconic gated shifter not only adds to the car’s aesthetic appeal but also provides a tactile and satisfying gear-changing experience. In addition to its performance and aesthetics, the 308’s cultural impact cannot be overstated. Its appearance on the popular television show Magnum P.I. made it a household name and an object of desire for millions. Tom Selleck’s portrayal of the charismatic private investigator, cruising around Hawaii in his Ferrari 308, left an indelible mark on pop culture. This association has added to the car’s mystique and desirability, making it not just a car, but a symbol of style and adventure.

Why this 308 GTS?

Desired By Collectors
The Ferrari 308 GTS gained significant fame through its appearance in the popular television show "Magnum, P.I." Tom Selleck's character, Thomas Magnum, drove a red 308 GTS, which helped cement the car's status as an icon of the era. A true driver's car, with handling honed by none other than Niki Lauda, the Ferrari 308 offers an exhilarating driving experience. The transversely mounted V8 mounted to a gated shifter gave the driving experience that all collectors lust after. Penned by Pininfarina’s Leonardo Fioravanti, the same designer responsible for the original 206/246, and built by Scaglietti, the 308 is often regarded as one of the most beautiful, and subsequently desirable, Ferraris ever created. Owning a 308 is not just about having a piece of automotive history; it’s about being part of a legacy that continues to captivate and inspire.

True Investment Mileage
This particular example has covered around 1,230 kilometers per year in its 41 years of life giving it a truly low, rare, and investible mileage.

For the sale, the following two options are being considered:

• Private Sale: This Ferrari is in pristine collector condition. The goal is to exhibit the Ferrari at public shows for collectors until a collector accepts the target price.
• Auction: An auction specializing in Ferrari vehicles, such as those conducted by RM Sotheby’s or Gooding & Co., could be a viable exit option if the car's value aligns with market demand and the auction house's expertise.