Published: 22/08/2024

Investing in Vintage and Modern Limited Edition Luxury Luggage

When we think of alternative investment opportunities, art, classic cars, wine or whisky often come to mind. However, there's a niche yet increasingly lucrative market that's catching the attention of savvy investors: luxury luggage. Whether it's the allure of vintage travel trunks from iconic brands like Louis Vuitton and Goyard or the cutting-edge designs of modern limited editions from Rimowa, investing in luxury luggage is a unique way to combine passion with profit. As the global collector base expands and prices steadily rise, now might be the perfect time to explore this fascinating market. 

 

The Allure of Vintage Luggage: Timeless Beauty and Proven Value 

 

Luxury vintage luggage represents more than just travel history; it embodies craftsmanship, elegance and exclusivity. Brands such as Louis Vuitton, Hermès and Goyard have long been synonymous with luxury, and their vintage travel goods are no exception. These meticulously crafted trunks and suitcases, often adorned with distinctive logos, fine leather and brass fittings, are not just functional items - they are works of art with stories to tell. 

 

Take, for example, a Louis Vuitton "Malle Courier" trunk from the late 19th century. Originally designed to accompany the French nobility on their travels, these trunks are now coveted pieces of interior decoration. Their historical significance and exceptional craftsmanship make them highly sought after by collectors, and their value increases significantly over time. A prime example in good condition can fetch prices at auction comparable to a luxury car. 

 

Louis Vuitton "Malle Courier" trunk from 1915. Source: 1stdibs.com 

 

What makes vintage luggage particularly attractive as an investment is its low volatility. Unlike other collectibles, such as art or antiques, the value of vintage luggage remains relatively stable, with a consistent demand from a global basis of collectors. As these items become rarer, their prices are only expected to climb further. For example, Louis Vuitton trunks from the late 1800s to early 1900s have seen remarkable appreciation, making them a valuable asset in any investment portfolio. 

 

The Modern Appeal: Rimowa and the Rise of Limited Editions 

 

While vintage luggage offers a link to the past, modern luxury luggage presents an equally compelling investment opportunity, especially with brands like Rimowa leading the charge. Since its founding in 1898 by Paul Morszeck, Rimowa has been at the forefront of innovative luggage design. The brand's iconic grooved aluminium suitcases, inspired by the world's first all-metal aircraft, the Junkers F13, have become a symbol of style and durability for the modern traveller. 

The world’s first all-metal plane, the Junkers F13, duly inspired RIMOWA’s iconic grooved aluminum suitcase in 1950. Source: news.artnet.com 

 

The turning point for Rimowa as an investment-grade brand came in 2016 when it was acquired by LVMH, the luxury conglomerate known for its portfolio of high-end brands. Since the acquisition, Rimowa has not only maintained its reputation for quality, but has also strategically positioned itself as a collector's brand. LVMH's influence has resulted in annual price increases of around 10% for standard Rimowa luggage, highlighting the brand's growing exclusivity and appeal. 

 

In addition, Rimowa's collaborations with artists and designers have resulted in limited editions that command premium prices on the secondary market. For example, the Rimowa Original, designed by artist Alex Israel and featuring a stunning gradient reminiscent of a Los Angeles sunset, became an instant collector's item. Similarly, Daniel Arsham's 'Eroded Attaché', a limited edition piece made from sand and volcanic ash, represents a fusion of art and functionality, elevating Rimowa luggage into the realm of luxury collectibles. 

 

These collaborations, coupled with the brand's commitment to quality and innovation, make modern Rimowa luggage an exciting investment opportunity. The brand's limited editions are not only aesthetically appealing but also offer significant potential for appreciation as demand from collectors continues to rise. 

 

The Thrill of Auction Highlights 

 

The luxury luggage market has seen some remarkable auction highlights, further cementing its status as a lucrative investment category. Sotheby's recent exhibition, "Rimowa Archive Collection: 1898–2019," showcased key models from the brand's history, from vintage wooden trunks to contemporary limited-edition pieces. The exhibition not only highlighted Rimowa's design evolution but also underscored the brand's growing influence in the world of luxury collectibles. 

 

An installation view of “RIMOWA Archive Collection: 1898–2019” at Sotheby's in New York. Source: news.artnet.com 

 

Auction houses like Sotheby's and Christie's regularly feature vintage and limited-edition luggage in their sales, with prices often exceeding estimates. For instance, a Louis Vuitton "Malle Cabin" trunk from the early 20th century recently sold for over $100,000, a testament to the enduring appeal of these timeless pieces. 

 

Conclusion: A Worthy Investment for the Discerning Investor  

 

Investing in vintage and contemporary limited-edition luxury luggage offers a unique blend of aesthetic pleasure, historical significance and financial potential. With a robust global collector base driving prices and a steady demand for both vintage and contemporary pieces, this niche market presents an exciting opportunity for private investors. Whether you're drawn to the timeless elegance of a Louis Vuitton suitcase or the cutting-edge design of a Rimowa case, luxury luggage is more than just an accessory - it's a valuable asset that promises both style and profit. 

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Aurelio Image CEO

Aurelio

CEO & Co-Founder